Semrush helps you drive traffic to your pages. Crazy Egg shows you how visitors use your website, where they get stuck, and what you can do to help them convert.

What you can do in Crazy Egg:

See where visitors click, scroll, engage, and abandon
Identify friction, errors, and conversion blockers
Test improvements before rolling them out site-wide
Collect feedback to understand visitor intent
Measure which behaviors drive conversions

Optimize pages based on behavioral insights

See how visitors interact with your site using heatmaps, click maps, scroll maps, session recordings, and error tracking. Identify friction points and errors preventing conversions.

Connect behavior to conversions

Understand which user behaviors drive conversions with Web Analytics and Conversion Analytics. Use Funnels to see where users engage, progress, and drop off throughout the customer journey.

Test and validate improvements

Run A/B tests, launch CTAs, and collect feedback through on-page surveys. Measure impact before rolling changes out across your site.

Keep analytics and optimization in one workspace

Analyze traffic, understand visitor behavior, and improve conversion performance without switching tools. Give teams and clients visual proof of what's working.